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All entries tagged with “#honorourveterans”

"Don't Become A Hot Potato (Integral Core Values Matter)"

https://www.linkedin.com/pulse/dont-become-hot-potato-integral-core-values-matter-john-t-krotec/

Whether we know them, believe them, care about them or not may seem irrelevant to us at times. But honestly, they are relevant all the time.  Think about it. Potential clients and customers make important buying decisions every single day and these decisions will eventually determine our corporate success or even worse, our failure. Some studies suggest that such consumer decisions are based on subconscious thoughts surrounding integral core values.

So, what are your corporate core values? What are your company’s fundamental beliefs? What are the guiding principles for your company? What corporate mantra are you trying to establish? These questions need to be answered honestly and once determined, they need to be conveyed succinctly throughout your entire company. Without core values, a company will not last long in today’s business world. Without integral core values, corporate existence may be like a hot potato. Let me explain.

Despite what we might think as business owners (or managers), customers perceive more than we think they do. Customers are smart. They might be fooled for a while, but once they see through any kind of hype, experience failed promises, or purchase shoddy product(s) they will leave, they will quit supporting you, and they will drop you like a hot potato. The best advice for not becoming a hot potato came from a close friend of mine. He said, “John, write down your company’s core values and stick to them. If you make a mistake or stray from them, then find a way to get back on track quickly. If you can do that then you will be successful.” I thank God for friends like him.

The real challenge for business owners and managers is to create their set of corporate core values. This is not a new business practice, it’s always been this way. Despite the challenges of today’s sometimes seemingly untrustworthy business world, it can still be done. Just remember, whatever method you use to create your list of corporate core values is going to take blunt honesty, microscopic-introspection, and some very serious thought. And it should, your corporate survival will depend on it. If your core values are integral, you’ll have staying power in business and you probably won’t become a hot potato. Only time and (I believe) integral core values will tell if your customers drop you or not. Good luck.  

 


"The Celebration of Freedom-A Shout Out to My Veteran Brothers and Sisters" (Reflections on Daytona Beach Bike Week, 2018)

A lot has changed over the past thirty-five years. That's how long it'd had been since I last visited the Annual Bike Week in Daytona Beach, Florida. Back then, I was a bright-eyed college student out sowing my proverbial wild oats, out to have some serious fun without a care in the world. This year, my visit to Daytona Beach was much different. I was visiting with my business associates and the... More »


An Allied Business Collaboration: GreenZone Hero, Inc. and Veteran-Owned.UK

  https://www.linkedin.com/pulse/allied-business-collaboration-greenzone-hero-inc-john-t-krotec/ The GreenZone Hero mission to improve business for companies that support veterans, active duty military and their families now extends beyond US borders. For us, it is equally important to recognize and collaborate with global partners in Countries that have supported American interests in... More »


Harley-Davidson Becomes a GreenZone Hero Sponsor

https://www.hdforums.com/articles/harley-davidson-greenzone-hero/ Harley-Davidson has signed on as the exclusive motorcycle sponsor of GreenZone Hero, which identifies businesses committed to being veteran-friendly. As a lifetime sponsor of GreenZone Hero, Harley-Davidson will be listed on the GreenZone Hero “Founders” page, and each Harley dealership across the country will have... More »


GreenZone Hero: A Cause-Related Movement Improving Business For Companies That Recognize Veterans

"GreenZone Hero: We’re Not Just Another One of Those (Whatever That Means)" https://www.linkedin.com/pulse/greenzone-hero-were-just-another-one-those-whatever-means-krotec/ We all know that conveying the proper message about our companies is everything to finding success in business. Proper messaging is critical for our survival. GreenZone Hero is finding out that in the military/veteran... More »


Harley-Davidson Becomes a Lifetime Sponsor as a Veteran-Friendly GreenZone Hero

http://www.prweb.com/releases/2017/11/prweb14885843.htm Harley-Davidson Becomes a Lifetime Sponsor as a Veteran-Friendly GreenZone Hero   GreenZone Hero designates Harley-Davidson Motor Company as one of 50 “Lifetime Sponsors” in the GreenZone Hero Veteran-Friendly Business Association Movement   GreenZone Hero - The "Veteran Friendly" Business... More »


Heroes Media Group Partners with GreenZone Hero

http://www.heroesmediagroup.com/heroes-media-group-partners-greenzone-hero-straight-outta-combat-radio/ FOR IMMEDIATE RELEASE November 2, 2017   Media Contact: Adam Bird Phone: 202-656-7859 Email: adam@heroesmediagrp.com   PHOENIX 20171106 — Heroes Media GroupTM  announces new partnership with GreenZone Hero. They are joining the HMG Family with their new... More »


STRAIGHT OUTTA COMBAT RADIO IS COMING SOON ON THE HEROES MEDIA GROUP NETWORK

  THE VOICES OF TRANSITIONING COMBAT VETERANS  ~A 1-HR HEAVY DOSE OF AUDIO MEDICINE~ Caution: Side Effects may include increased Patriotism, a rising Love of Country, and/or an escalating General Sense of Well-Being  Welcome to "Straight Outta Combat" Radio. Real people. Authentic conversation.  Proudly AMERICAN.  Unapologetically... More »


Gold Star Family Businesses Are Honored by GreenZone Hero

"GreenZone Hero makes the case every day that we cannot separate the freedom all Americans enjoy from the dedication and service our Veterans display and the sacrifice the families of those who paid the ultimate price,” says Kris Hager. http://www.prweb.com/releases/2017/07/prweb14479212.htm SARASOTA, FLA. (PRWEB) JULY 03, 2017 As GreenZone Hero enlists industry leaders from various... More »


The Plumbing Place, a Veteran-Friendly GreenZone Hero Business Puts Best Practices Forward to Raise Funds for Marcus Lutrells, Lone Survivor Foundation.

The Plumbing Place of Sarasota, Florida is a GreenZone Hero member distinguished with 5 of the patented GreenZone Hero Medals. GreenZone Hero awards five unique patented-medals that help Veterans recognize businesses as a Green Zone Hero Member. Each medal has a unique meaning including one for Veteran Special Pricing, Veteran-Owned or Managed businesses, Businesses that Employ Veterans, Businesses... More »


Heart of A Ranger by Bill Lunn

    This is a book you don't want to miss.  It's an incredible story of courage, sacrifice, and the indomitable human spirit!  Ben's heart still beats today; his story will captivate your own heart (and soul).   Order your copy today by using one of the links below.*    Ben's death had been recorded on paper more than twenty-four hours previously. But in the... More »


BNI and GreenZone Hero Lead the Global Business Network Industry to Connect Business Members to 1.6 Million Veterans in Florida

  The GreenZone Hero Movement "Veterans and their families need our support and so do the businesses who honor them as well. Enlisting your business as a GreenZone Hero is the right thing to do." — Mark Stough, BNI SW Florida Executive Director.   SARASOTA, FLA (PRWEB) MAY 04, 2017 http://www.prweb.com/releases/2017/05/prweb14305061.htm The worlds leading referral... More »


A Soldier's Campaign

http://www.srqmagazine.com/articles/605/A-Soldiers-Campaign Few titles in American culture earn such wide reverence as that of “veteran.” John Krotec, an enlisted man in the Army himself, knows that from life experience, but also from market research. The founder of GreenZone Hero commissioned a consumer survey in December and found that 97 percent of Americans said they would rather... More »


GreenZone Heros Veteran-Friendly Movement Expands into the Agricultural Industry with One of the Largest John Deere Dealers in the World

http://www.prweb.com/releases/greenzonehero/evergladesfarmequipment/prweb14190530.htm "We admire these visionary businesses that are leading the way in their respective industries and see the value of being a veteran-friendly business."—John Krotec, Founder of GreenZone Hero SARASOTA, FL (PRWEB) MARCH 30, 2017 GreenZone Hero enlists all 12 of Everglades Farm Equipment locations in Central... More »


GreenZone Hero Recognizes Ryan Weaver, Country Music Artist and Combat Veteran

http://www.prweb.com/releases/2017/04/prweb14206798.htm "Having Combat Veteran and Country Music star Ryan Weaver join our “Veteran-friendly” business community is an honor. His talent is evident and his song “Burn” speaks volumes about courage and sacrifice." —John Krotec, Founder of GreenZone Hero GreenZone Hero recognizes Ryan Weaver of Nashville, Tennessee, as... More »


Veteran Friendly Veteran Employment Services

Veteran Friendly Veteran Employment Services Join the GreenZone Hero community throughout the United States of Veteran Friendly Veteran Employment Services that are listed in the only Veteran Friendly Online Community. By listing your Veteran Friendly Veteran Employment Services Company and posting your company’s profile, your business is potentially seen by the more than 21 million veterans,... More »


GreenZone Hero Enlists Veteran-Friendly Behavioral Health Services Group with 12 Locations

GreenZone Hero Enlists Veteran-Friendly Behavioral Health Services Group with 12 Locations The collaboration with The Adanta Group helps increase Public Awareness of Suicide Prevention and Intervention for Veterans http://www.prweb.com/releases/2017/01/prweb13972033.htm   "I hope we are brave enough to take the steps needed to change society’s... More »


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